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Bryan Prince

Brand Designer | Making things make sense | Nonprofit, Higher Education, B2B, and Political Design

bryancprince@gmail.com www.bryanprince.design Community profile

About

I’m a brand designer with nearly a decade of experience shaping brands, digital experiences, and campaigns across higher education, tech, startups, and political work. I’m thoughtful by nature and strategic by instinct. I bring clarity to complex ideas, build design systems that actually hold up, and help organizations communicate with intention instead of noise. My work lives at the intersection of visual design, storytelling, and structure. The goal is always the same: make things make sense and make people care.

Experience

  • Founder and Editor · Built On Brand
    January 2026 – Present

    • Founded and operate a publication focused on brand strategy, narrative, and positioning beyond surface-level rebrands
    • Develop original long-form essays and editorial content with a clear point of view and consistent voice

  • Designer and Editor · School of Medicine & Dentistry, University of Rochester
    July 2025 – Present

    • Led the restructuring of the Office of Academic Affairs website, redesigning its information architecture to simplify navigation and improve access to critical faculty resources.
    • Convert legacy PDF-based materials into accessible web content, improving usability and compliance with modern accessibility standards.
    • Redesign faculty affairs forms to improve clarity, usability, and consistency across administrative processes.
    • Provide consultation to the Office of Academic Affairs on web strategy, content design, and visual communication.
    • Edit and maintain core faculty affairs documentation, including revisions to the Regulations of the Faculty, ensuring clarity, consistency, and alignment with institutional policy.

  • Department Manager · Department of Linguistics, University of Rochester
    January 2023 – Present

    • Led a multi-phase content and digital strategy across web, social, and internal platforms to increase engagement, recruitment, and visibility
    • Designed and launched a graduate student resources hub, creating a scalable content system to reduce friction and improve access to information
    • Partnered with faculty leadership to translate complex academic work into clear, compelling stories for prospective students and stakeholders
    • Designed recruitment and marketing materials including brochures and posters
    • Founded and facilitated a new curriculum committee
    • Developed custom, dynamic Excel databases to streamline data management and enhance decision-making
    • Drove 147.6% departmental growth through program development, narrative positioning, and improved recruitment materials

  • Brand Designer · Freelance
    September 2017 – Present
  • Lead Graphic Designer · Tradz Inc.
    November 2022 – December 2024

    • Designed and prototyped fully responsive MVPs (web and app) for venture capital pitches

  • UX Content Design Intern · Handshake
    June 2022 – August 2022

    • Increased traffic to job postings by 30%
    • Increased the push notifications CTR by 19.1%
    • Presented work to senior leadership and design org of 40+ designers
    • Completed 20 projects in 11 weeks with measurable results
    • Collaborated with designers and senior leadership across a three-sided marketplace to create human-like experiences by researching and testing copy/design with users
    • Maintained and co-authored company-wide style guide and best practices

Education

  • Monroe Community College · Associate of Arts in Creative Writing
  • University of Rochester · Bachelor of Arts in Creative Writing
  • Southern New Hampshire University · Bachelor of Arts in Graphic Design

Clients

  • Center for Language Sciences
  • Sandra Görg
  • Handshake
  • Gates Chili Central School District
  • Dr. Gretchen Volk
  • Hot Diggity Dog
  • University of Rochester

Awards & Recognition

  • Design Madness Champion · Circles
    2026

Skills

  • Strategy
  • Brand Identity
  • AI Tools
  • Brand Strategy
  • Figma (Design Systems)

Links